Facebook
X
Pinterest
Copy Link
GeekWire 200 April Update
CLICK HERE TO READ THE FULL ARTICLE Just this week, Moxi Works, a Seattle-based startup that provides an open cloud platform for real estate brokerages, released a new product called Secret Agent that gives real estate agents access to a trove of public data on clients and prospects.
Moxi Works Adds Totomic to Cloud Open Platform
CLICK HERE TO READ THE FULL ARTICLE Moxi Works has added Totomic, a data provider that helps real estate professionals target their marketing efforts, to its Moxi Cloud open platform, the company recently announced.
Moxi Works Launches Secret Agent, Providing Real Estate Agents Prospect Insights
CLICK HERE TO READ THE FULL ARTICLE Moxi Works has launched Secret Agent, a new product providing real estate agents instant access to public data on clients and prospects, the company recently announced. Currently in beta, Secret Agent offers insights such as demographics, housing information, lifestyle choices, and more, through the Moxi Works Engage CRM.
This Moxi Platform Partner Shows Who (and How) to Target During Home Sale
Totomic’s Best Buyer report gives agents a major digital edge, saving precious time & money.
With the inception of the Moxi Works open platform, our sole purpose is set to helping brokerages innovate and future-proof their businesses. We’ve added a lot of tools and services lately, but only those that are the brightest and best in the industry. With that spirit in mind, we want to announce another best-in-class service integrated into the Moxi Cloud open platform: Totomic, which helps guide agent marketing tactics through an in-depth analysis of big data.
“Where most marketing plans fail is when there’s no recommended action. The marketing direction Totomic provides is clear and concise, allowing agents to hit the ground running on their listings. We’re currently rolling out to a couple mutual clients and are excited to have them on our open platform within our Moxi Engage CRM,” said Mike McHenry, VP of Channels & Partnerships.
Totomic uses big data, allowing realtors to identify, reach, and sell to actual buyers in less time, at the best price. Specifically, their Best Buyer report highlights buyer psychographics, customized selling points, staging tips, and ad-buy recommendations. Totomic encourages specific action from their analysis of the data, unlike other sources that analyze but leave it to the agent to decipher what to do with it.
Totomic’s proprietary, patent-pending technology gives brokerages deeper insight into their customers and markets than ever before. Best Buyer drives insight into prospects and properties by fusing data from a wide variety of sources into easy to understand, actionable intelligence that can be used to drive marketing programs, guide development, and secure new business. The data they gather is run through Totomic’s proprietary algorithm that builds a set of audience profiles within the Best Buyer report. Totomic matches property profiles with audiences based on scientific parameters drawn from thousands of fields of data. Sound familiar? It’s not unlike online dating sources that match people based on interests.
Most agent marketing tools only use the most accessible data sources on the market, such as MLS data, which means a lot of agents are using the same data as their competitors are. Totomic gives agents a competitive edge with their unique mix of data.
Stretch advertising dollars further and increase the amount of time spent pursuing additional listings!
Find out more about the Moxi Cloud and how it’s taking the real estate industry by storm by clicking here.
Moxi Works Launches New Product, Granting Agents Client Insights
CLICK HERE TO READ THE FULL ARTICLE April 24, 2017 – Seattle, WA – Real estate technology company, Moxi Works, recently launched a new product called Secret Agent. This new product allows agents to instantly receive public data on their clients, giving them a leg up in sphere marketing.
Moxi Works Launches New Product, Granting Agents Client Insights
We’ve been hard at work this year, creating products we know agents will love. Today we’d like to announce our newest product: Moxi Insights! This product gives agents access to client insights with the click of a button.
Moxi Insights, currently in Beta, gives quick and organized client information to agents through their Moxi Engage CRM. General demographics, housing info, lifestyle choices, financials, and more can all be learned about clients through the Moxi Insights product.
“Moxi Insights is a feature that not only adds to the overarching Engage CRM experience, but it’s also one that has the potential to revolutionize sphere marketing as we know it. Let’s face it, the core of an agent’s business is built upon a strong client base, but it’s impossible to personally keep up with every single one. Moxi Insights now does it for them. By reminding an agent to reach out to clients when their kids are heading off to college or letting them know the investment opportunities their clients care about, it frees up even more time for agents and keeps them on track,” said York Baur, CEO of Moxi Works.
Depending on the public data available, the insights given from Moxi Insights might include detailed information anywhere from hobbies to where clients/prospects donate and invest their money. Agents can potentially see if their clients have pets, certain cars, or if they’re a value shopper.
Moxi Insights also allows agents to filter their client lists based off of their likelihood to sell. For instance, if there are teenagers in the house, Moxi Insights will notify the agent that this family might be interested in downsizing soon. This is all based off public data that Moxi pulls into the agent’s Engage account. It helps agents quickly understand who they should be targeting in their sphere today, with badges next to the clients that are gearing up for a major life change.
Like all Moxi Works products, Moxi Insights is mobile optimized through their Moxi Engage CRM and can be accessed on any handheld device, laptop, or tablet.
Find out more about Moxi Insights, our other products, and what the Moxi Cloud is all about right here.
Watch how Moxi Insights Works below!
Moxi Works Adds QuantumDigital to Cloud Open Platform
CLICK HERE TO READ THE FULL ARTICLE
Moxi Works has added QuantumDigital, a direct mail, digital and email marketing provider, to its Moxi Cloud open platform, the company recently announced. The addition of QuantumDigital marks more than 30 integrations with the platform.
“QuantumDigital has great relationships in the real estate industry and we’re jazzed to be partnered with them,” says Mike McHenry, vice president of Channels and Partnerships at Moxi Works. “Integrated in the Moxi Cloud, together we bring a seamless print, digital and email experience to our broker and agent customers. We’re looking forward to innovating with the QuantumDigital team.”
RealScout Joins the Moxi Cloud, Increasing Broker Profitability
RealScout Broker IQ enables you to do more deals more profitably by realizing the full potential of your buyer data.
The Moxi Works’ Moxi Cloud open platform continues to grow, now offering RealScout as an integrated vendor. RealScout empowers brokerages and agents to complete more deals and grow profits, while providing a superior consumer experience.
Now available in our Moxi Engage CRM, RealScout is the only technology solution that realizes the potential of your buyer data from start to finish. Here’s how they do it:
Step 1: Capture Consumer Attention
RealScout’s industry-best listing alert and home search experience ensures buyers stay on brokerage-controlled platforms, preventing leakage to 3rd parties.
Step 2: Collect Buyer Data
RealScout gathers and analyzes actionable data from buyer purchase behaviors, creating a real-time view into market demand.
Step 3: Capitalize on More Deals – Cash in on more deals
RealScout provides tools to use buyer data to win more listing presentations, drive more in-house transactions, and improve brokerage collaboration.
“Our new integration with RealScout into our Engage CRM is taking our open platform to the next level. Their advanced analyses of buyer data is exactly what brokerages need to become more profitable while taking advantage of buyer data that already exists,” said Mike McHenry, VP of Channels and Partnerships.
RealScout BrokerIQ, their newest offering, provides brokers and seller agents the ability to get a 360-degree view of buyer demand relevant to their listings, and it enables them to market to relevant buyer agents. With Broker360, listing agents and brokers can identify buyer agents within their own brokerage with home buyer clients that match a listing, enhancing the broker’s ability to conduct more in-house deals, quickly and profitably.
RealScout allows agents to achieve market-best lead conversion, manage larger pipelines with less work, win more listings, and most importantly, close more in-house deals.
Learn more about brokerage platforms and integrated vendors here.
Targeted Direct Mail, Digital, & Email Marketing Now on the Moxi Cloud
With over 30 integrated vendors and growing fast, Moxi Works is very excited to announce our new addition to the Moxi Cloud: QuantumDigital.
QuantumDigital is renowned in the world of direct mail, digital, and email marketing for real estate. It’s hard to beat solutions that generate revenue, all while having a 24-hour turnaround time for postcards and all print marketing.
The Moxi Cloud open platform is an entire system built specifically for brokerages and agents to make their lives more efficient. This new vendor will be integrated into the Moxi Cloud through our sphere marketing system powered by Moxi Engage CRM.
“QuantumDigital has great relationships in the real estate industry and we’re jazzed to be partnered with them. Integrated in the Moxi Cloud, together we bring a seamless print, digital, and email experience to our broker and agent customers. We’re looking forward to innovating with the Quantum Digital team,” said Mike McHenry, VP of Channels and Partnerships.
Jim Damman founded QuantumDigital in the 80’s to provide a simple way for agents to generate leads, while freeing up their time to meet clients face-to-face. He pioneered the concept of targeted direct mail and created a postcard marketing service that was fast and easy. Since then, they have paved the way for real estate marketing.
Agents can utilize their offerings by choosing from hundreds of online marketing services or the classic and effective direct mail solution. Some direct mail postcard marketing options include Just Listed postcards, farming, and buyer follow-up.
With agents in mind, QuantumDigital created easy ordering tools that store agents’ photos, company logo, and other details to save agents time in the ordering and checkout process. Their suite of products and services was truly created to make direct mail simple and fast for real estate agents. After all, they’ve been doing it for over 30 years in the industry!
Learn more about QuantumDigital and their deep roots in real estate below:
Spacio Hops on the Open Platform Bullet Train
The Moxi Cloud’s newest integrated partner is Spacio, an app that allows agents to host paperless open houses and turns them into powerful sales opportunities. We’re excited to have Spacio on our open platform to provide an easy and effective way for agents to create new client relationships.
Mike McHenry, VP of Channels and Partnerships said, “Spacio is a great lead capture solution for agents. By integrating Spacio’s application into the Moxi Cloud, we can automatically insert contacts from an open house to our CRM, Moxi Engage and then email a CMA directly to all the walk-thru’s for follow-up.”
Here’s how it works:
Simple and Paperless Lead Capture
A modern and inviting sign-in form collects visitor information and leaves them with an unforgettable first impression. Spacio verifies the accuracy of visitors’ contact information so agents can focus their efforts on the highest quality leads.
Follow Up
Spacio automatically sends a follow up email to prospects after they sign in. Through Moxi Present, the follow up email can include agent’s customized interactive presentations of the listing. Spacio also gives agents access to all the open house leads in our Moxi Engage CRM.
Get Insights on Your Most Likely Customers
Spacio gathers social insights on visitors and surfaces the most likely customers based on the agent’s Ideal Customer Profile. Lead Quality Scores are based on the agent’s preferences and a variety of factors, including how visitors answer questions on the sign-in form and public data available on leads.
Real-Time Reporting on Brokerage-Wide Activities
Make more effective, data-driven decisions on sales, marketing, and training with comprehensive real-time reporting on company-wide open house activities.
Adoption
Spacio utilizes the information already in the Moxi Works open platform including brokerage branding and agent/office roster information. Moxi Works’ customers can enjoy automatic onboarding of all agents, including complete agent profiles with headshots in Spacio and all listings automatically populated upon account creation. This means agents spend no time migrating to Spacio and more time using it.
Find out more about Spacio and the wave it’s making in the real estate industry by clicking here.
